Results of PRODEXPO 2021



Exhibitors

1,554 companies

Russian exhibitors: 1,304 companies
250 foreign companies

44 countries:

Argentina, Armenia, Austria, Azerbaijan, Belarus, Brazil, China, Colombia, Czechia, Cuba, Ethiopia, Estonia, Finland, France, Georgia, Germany, Greece, India, Iran, Ireland, Italy, Kazakhstan, Kyrgyzstan, Malaysia, Mexico, Moldova, Peru, Poland, Portugal, South Ossetia, Russia, Serbia, South Korea, Spain, Sri Lanka, Switzerland, Thailand, Turkey, the UAE, Ukraine, Uruguay, the USA, Uzbekistan, Vietnam.

32 Russian regional pavilions

(representing the total number of 250 companies from the Republics of Adygea, Altai, Bashkortostan, Mordovia and Tatarstan, Khanty-Mansi and Yamalo-Nenets Autonomous Okrugs, Altai, Khabarovsk, Krasnoyarsk, Primorsky and Stavropol Krais, Arkhangelsk, Chelyabinsk, Kaliningrad, Kaluga, Kirov, Kostroma, Leningrad, Moscow, Omsk, Penza, Tambov, Tula, Tver, Ulyanovsk, Vladimir, Volgograd, Vologda, Voronezh and Yaroslavl Oblasts, and the City of Saint-Petersburg (companies from Krasnodar Krai and Ryazan Oblast take part in the show with the assistance from their respective regional authorities)

10 International Pavilions

Armenia, Brazil, Italy, South Ossetia, Spain, Serbia, Turkey, Uzbekistan, Uruguay, Sri Lanka

Frequency of participation


Participant goals

To sign contracts / agreements

80%

To diversify markets, enter new markets and regions

68%

To increase sales

66%

To promote products / services

54%

To search for suppliers

23%

To learn about new products / market analysis

22%

To carry out investment projects

11%

High ROI for participants

88%

of exhibitors achieved their goals

92%

of exhibitors satisfied with business leads

98%

of exhibitors would recommend their partners to participate in Prodexpo


Visitors

50,280 visitors from 95 countries,
86 regions of Russia

Job titles

Visitors geography

  • 57,1% Moscow and Moscow region (Moscow 50,7%, Moscow region 6,4%)
  • 37,9% All other Russian regions
  • 3,4% CIS countries
  • 1,6% Overseas countries
Prodexpo 2021 results
CIS countries
  • Belarus 1,20%
  • Kazakhstan 0,50%
  • Ukraine 0,50%
  • Armenia 0,40%
  • Other CIS countries 0,80%
Overseas countries
  • European countries 0,74%
  • Asian countries 0,57%
  • Middle East and African countries 0,07%
  • Distant foreign countries 0,22%
  • 79% of visitors are decision makers or main influencers
  • 20,500+ of visitors interested in entering foreign markets
  • 44% of visitors plan to buy after the exhibition
  • 14,700+ visitors were newcomers

Industry sectors

  • 24,45% Wholesale of food / soft drinks
  • 4,38% Wholesale of alcoholic beverages
  • 13,03% Production of food / soft drinks
  • 2,28% Production of alcoholic beverages
  • 5,74% Production / distribution of raw materials, ingredients
  • 9,24% Retail chains
  • 8,64% Retail of food /soft drinks / alcoholic beverages
  • 5% Production / supply of packaging, packaging equipment
  • 3,82% Online store, E-commerce
  • 4,45% HoReCa, restaurants, catering
  • 5,41% Agriculture industry, agricultural holdings, Farms, agricultural cooperatives, storage and processing of agricultural raw materials
  • 2,68% Services
  • 2,54% Transport and logistics
  • 1,96% Production / supply of food processing equipment
  • 1,88% Corporate purchasers
  • 3,23% R&D, Education / training / retraining
  • 0,64% Financial sectors, banks, insurance companies
  • 0,63% State, municipal management

High visitor satisfaction figures confirm a strong ROI

To sign contracts / agreements

43%

To increase sales

37%

Procurements

37%

To search for suppliers

27%

To promote products / services

23%

To learn about new products / market analysis

22%

To diversify market, enter new markets and regions

17%

To carry out investment projects

11%

To enter chain stores

5%
86%

of visitors achieved their goals

98%

of visitors would recommend their colleagues to visit Prodexpo

96%

of visitors are satisfied with the quality of exhibitors

Visitor interests

  • Meat and meat products. Cooked meats and sausages 29.3%
  • Poultry. Eggs 15.9%
  • Halal food 7.5%
  • Confectionery. Bakery. Confectionery raw materials 28.9%
  • Dairy products. Cheese 28.9%
  • Ice cream 15.4%
  • Groceries. Cereals. Pasta. Seasonings. Spices. Kitchen herbs 25%
  • Snacks. Nuts. Dried fruit 22.2%
  • Tea. Coffee 23%
  • Juices. Water. Soft drinks 23%
  • Alcoholic drinks. Wine 19.1%
  • Beer 15.6%
  • Fats and oils 18.7%
  • Frozen food. Semi-prepared foods. Ready to eat foods 18%
  • Fish and seafood. Aquaculture 16.9%
  • Canned food. Sauces. Ketchups 16.8%
  • Healthy nutrition 18.1%
  • Vegetables, fruit, mushrooms, berries, wild food 12.4%
  • Organic products 12.4%
  • Farm products 11.1%
  • Gastronomy. Food for restaurants 12%
  • Packaging solutions for the food industry 13%
  • Glass containers. Closures. Design 7.2%
  • Production of store brand products 9.1%
  • Baby food - 8.9%
  • Functional nutrition 8.6%
  • Honey and bee products 8.7%
  • Pet food 6.9%
  • Trading houses, wholesale distribution centers 6.2%
  • International pavilions 5.6%
  • Russian regional pavilions 5.2%
  • Equipment and services salon 5%